July 16th, 2010 by Richard Zwicky
If you arrived from Twitter and get the irony - share the poll, please.
Tags: Marketing, Poll, survey, twitter
Posted in Poll, SMM, social marketing, twitter | 1 Comment »
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List of Amazing Cross Channel Contributors
July 28th, 2010 by Richard Zwicky
Over the last few days I’ve been publishing lists of people I read or whose online marketing comments I find useful / interesting. I hope you’ll add all these individuals to your bookmark list of people to turn to when you need advice across various search and online marketing disciplines.
The challenge with putting together any of these lists is to make sure that you don’t forget anyone. I have missed some along the way, and once I realized the error I added them to the appropriate list after publication.
There’s also some great contributors I wanted to note who write scant amounts themselves, but rather highlight great resources for others to read. Finally, there are some individuals who mainly contribute via public speaking engagements; they’re perhaps the most difficult to reference, as it’s hard for non-attendees to understand the context of the contributions.
On each of the earlier lists, I’ve had comments from people about why “XYZ” wasn’t on the list. In some cases it was an obvious error, in others, it’s because they fit on so many lists that I was saving them for this final one. The most obvious name in this category was Danny Sullivan. As I wrote in my first post, he really should be on everyone’s reading list! He contributes across so many areas, I could have included him throughout, so instead of listing him five times, I saved him for this list.
Today’s final list in this series is about amazing cross-channel contributors; I’ve tried to include mostly people who didn’t fit the other lists. Being on any of these lists reflects a very broad range of contributions to the industry. This list in particular is of people who have made contributions spanning multiple areas of online marketing. These people write authoritatively, OR, they provide commentary about areas of interest and point their listeners or readers in the direction of great, meaningful content. In the latter case, they’re like great filters for all of us, pointing people to the essential nuggets they should keep track of, but sometimes miss.
As this is the last list in the series, I’ll be closing voting on all the lists within a week, and then getting around to publishing some interesting results, with links to the places to find the best contributor’s content.
If you have any questions, feel free to email me: Richard Zwicky - zwicky@, tweet me @rzwicky, or leave a comment below.
If you’ve missed them, please read further down the blog for the prior lists of great online marketing contributors across SEO, PPC, SMM, and link-building!
Thanks again for participating!
Richard Zwicky
Tags: link building, linking strategies, marketer, marketers, Marketing, online marketing, ppc, referral traffic, search engine, Search Engines, SEM, SEO, SMM, social marketing
Posted in Commentary, Inbound Marketing, Link Strategies, Marketing, Poll, SEO, SMM, link building, ppc, search marketing, social marketing, twitter | 9 Comments »